Get to know your beef checkoff

Tennessee Livestock Market meetings

Starting January 2018, Tennessee Beef Industry Council Executive Director, Valerie Bass, will be traveling to several livestock markets around the state to share information about Beef Checkoff programming. 

Join us for an update on how the Beef Checkoff is helping build beef demand in Tennessee. We will share new programming and initiatives designed to increase beef sales and build consumer confidence in buying beef. We'd also like to hear from you so come with questions! Those who attend the meeting will receive a free lunch. 

Below is a current list of market visits. Please check back as this list will be updated throughout the year. 



Time  / Sale


Jan 15

Mid-South Livestock

10:30 / 11:30


Jan 16

Somerville Livestock

11:30 / 12:30


February 12

Warren County Livestock

11:30 / 1.30


Feb 15

Tennessee Livestock Producers Columbia

12:00 / 1:00


Feb 26

Dickson Regional

10:00/ 11:00


Feb 28

East TN Livestock Producers

11:30 / 12:30

beef checkoff in retail marketing